Arabian Horse Life Magazine...

A New Magazine for all AHA Members!

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Arabian Horse Life (AHL) magazine is a magazine       about Arabian horses and the people who love them. 

 

Now a member benefit, all 23,000+ AHA members will receive a complimentary print issue of AHL, six times per calendar year. For just a $40 AHA membership, you could get a copy of AHL for FREE! And for a limited time, the magazine is still available to non-members for a subscription fee of $40/year. 

 

Looking to advertise? AHL has the largest circulation of any Arabian horse publication and reaches ALL AHA members!

 

AHL magazine will include stories, infographics, editorial and features about:

 

  • People who express their love for the breed in big and small ways
  • Feature products utilized in AHA member barns and facilities
  • Training tips for hands-on amateurs
  • Profiles of significant individulas that moved the breed forward
  • Horses that inspire us and you
  • Highlights from AHA National Shows and Rides
  • AHA programs that reward and recognize your member involvement
  • Highlights of AHA and open events that show off the diversity of the Arabian breed
  • Stories of romantic and fascinating history of the Arabian breed

 

...and much more! 

 

Become an AHA member today and start receiving Arabian Horse Life magazine!

2017 AHL Media Kit

For 2017 rates and advertising specifications, check out the Arabian Horse Life magazine media kit

 

If you are interested in advertising, download the insertion form here, or contact Uriah Quezada, Marketing & Sales Administrator at 303.696.4559 to be directed to a sales team member.

 

 

Submitting Your Advertisement

DROPBOX

Please email Publications at publications@arabianhorses.org and we will send you a DropBox link to our Advertisers Folder where you can easily drag and drop (upload) your Ad File(s). Please also name your file(s) accordingly so we can identify your Ad from other Advertisers. Example: ABC Horses Full Pg Ad AHL Issue3.pdf


In addition, a low-res screen shot must be sent to advertising@arabianhorses.org or faxed to 303.696.4599, ATTN: Advertising

 

SCANS

First four photo scans per page are at no charge. Five or more scans per advertising page - $250

 

 

Photographs and Artwork Guidelines - PRINT ONLY

Glossy color photographs unmarked and untrimmed are preferred, however B&W are accepted. A rough sketch of any desired artwork is satisfactory. The publisher is not responsible for photographs or artwork; however we will make all attempts to return them.


Click here for a cheat sheet on AHL advertising specifications.

 

DIMENSIONS

Full Page/Bleed Size …………… 8.625" x 11.125"
Full Page/Trim Size …………….. 8.375" x 10.875"
Full Page/Live Area …………….. 8.000" x 10.500"
2/3 page …………………………… 4.625" x 9.600"
1/2 page …………………………… 7.125" x 4.625"
1/3 page (Vertical) ………………. 2.250" x 9.600"
1/3 page (Horizontal) …………… 4.625" x 4.625"
1/4 page …………………………… 3.500" x 4.625"
1/6 page (Vertical) ………………. 2.250" x 4.625"
Two-Page Spread/Bleed Size 17.00" x 11.125"

 


ADVERTISING MECHANICAL SPECIFICATIONS

The following are the digital specifications for customer and agency-submitted ads. Failure to adhere to these specifications may result in the ad materials being returned for revisions.

    1. The magazine uses a Macintosh OSX operating platform and therefore can only accept certain criteria.

Acceptable files include:

 

(.pdf) - Fonts MUST be embedded
  • CMYK
  • 375 dpi or higher image resolution
  • All EPS images saved in Illustrator CS1 or higher, all fonts converted to outlines.
  • Hard-copy proof, laser or screen shot MUST be sent to AHA, ATTN: Elizabeth Bilotta 
(.tif) - Flattened

  • CMYK
  • 375 dpi
  • LZW Compressed
(.jpg) - High resolution 375 dpi minimum at actual size

  • CMYK
  • 375 dpi
  • High or Maximum Resolution Compression Only

 

Acceptable storage media:

CD - ROMs
DVD - ROMs
      Before sending any media, scan for viruses with an up-to-date virus scanning program. If a virus is detected on your media it will be returned to you for virus removal.


Acceptable electronic file transferring methods:

 

DROPBOX

 

Please email Publications at publications@arabianhorses.org and we will send you a DropBox link to our Advertisers Folder where you can easily drag and drop (upload) your Ad File(s). Please also name your file(s) accordingly so we can identify your Ad from other Advertisers. Example: ABC Horses Full Pg Ad AHL Issue3.pdf

 

Acceptable color profiles and resolution:

 

Images must be in a CMYK color mode
Images must have a resolution of 375 pixels per inch (375 ppi or 375 dpi)
All colors used in a document must be defined as CMYK process colors
Spot colors must be converted to CMYK

 

 Acceptable fonts

 

Type 1 PostScript fonts which include both the printer font and the screen font
TrueType fonts are UNACCEPTABLE.
(Due to time constraints, any fonts not submitted will be substituted with a similar font)
    1. Along with the digital file, a digital color proof or a high-resolution monochrome laser-print must be submitted at 100-percent actual size with crop marks (.TIF and .JPG files are exempt.)
    2. All advertising materials will be stored for three (3) years after the last issue in which the ad was printed and then destroyed unless written instructions for its return are received.
    3. When submitting ads, please pay close attention to the sizes on the rate card.

 

NOTICE


Arabian Horse Life does not condone the alteration of horses in photographs that appear in advertisements within the magazine and accepts no responsibility for the accuracy of photographs supplied by other than its own staff. It's the reader's responsibility to satisfy themselves concerning the appearance and conformation of a horse before making a business decision.

Advertising containing pedigrees or claims regarding racing, performance or halter must conform to records kept by the Arabian Horse Association. Copy that is in variance with OFFICIAL RECORDS may be changed as necessary to meet this requirement WITHOUT THE CONSENT of the advertiser.

In case of typographical errors or omissions the publisher shall not be liable for damages beyond a percentage of the cost of the advertisement.

 

Artwork Guidelines & Pricing for Web Banner and Email Advertisements

Web Banner:

 

Homepage, horizontal banner 700 px w x 250 px h - Pricing is $300/month

 

Interior pages, tower banner: 275 px w x 350 px h - Pricing is $150/month

 

Preferred format: JPEG or PNG; 72 dpi

 

Email Blast:

 

650 px wide

 

Preferred format: JPEG, PNG or PDF; 72 dpi

 

Personnel

Susan Bavaria

Managing Editor

susan.bavaria@arabianhorses.org

 303.696.4581

 Uriah Quezada

Marketing & Sales Administrator

uriah.quezada@arabianhorses.org

303.696.4559

 

Marge Dixon

Sales Representative

marge.dixon@arabianhorses.org

815.440.4035 or

303.597.8684  

Elizabeth Bilotta

Sr. Graphic Designer

elizabeth.bilotta@arabianhorses.org

303.696.4517

DeEtta Houts-Schey

Graphic Designer

deetta.houts-schey@arabianhorses.org

303.696.4581

Kirsten Williams

Graphic Designer

kristen.williams@arabianhorses.org

 

Eri Hook

Marketin Supervisor

eri.hook@arabianhorses.org

303.696.4553

 Julian McPeak

Director of Marketing

julian.mcpeak@arabianhorses.org

303.696.4580 

 

 

 

Modern Arabian Horse is no longer in print, with it's final issue released in December of 2016. 

Recognized for Excellence, Modern Arabian Horse magazine received numerous accolades and awards, including:

 

AHP Award Ad_Border 

2015, 2014, 2012, 2010, 2007

American Horse Publications

 

2010, 2008, 2007

United States Equestrian Federation Pegasus Award Winner

 

2007

United States Equestrian Federation Overall Excellence in Media Winner